History of QJMotor | The Story Behind the Growing Motorcycle Brand

The History of QJMotor: Understanding One of China's Leading Motorcycle Manufacturers

Over the past few years, more South African riders have started asking about QJMotor.

The brand has attracted attention with a growing range of commuter motorcycles, adventure bikes, sport motorcycles and touring models that offer modern styling and competitive features.

But many riders still ask:

Who is QJMotor?

Is it a new company?

Is it connected to another manufacturer?

And why has the brand grown so quickly?

The answers begin long before the name QJMotor appeared on motorcycle fuel tanks.

The Company Behind QJMotor

QJMotor is the international motorcycle brand of Qianjiang Motorcycle, one of China's largest and most established motorcycle manufacturers.

The company has been producing motorcycles and engines for decades and has developed extensive experience in motorcycle engineering and manufacturing.

Rather than being a small start-up, QJMotor represents the global face of a manufacturer with a long history in the motorcycle industry.

A Global Manufacturer

Over the years, Qianjiang has expanded well beyond the Chinese market.

Its motorcycles are now sold in many countries, with model ranges designed to meet different riding styles and market requirements.

The company manufactures motorcycles in a variety of categories, including:

• Commuter motorcycles.

• Naked motorcycles.

• Adventure motorcycles.

• Sport motorcycles.

• Touring motorcycles.

• Scooters.

This broad product range reflects the company's ambition to compete internationally.

The Connection Between QJMotor and Benelli

One of the questions riders ask most often is:

"Is QJMotor connected to Benelli?"

The answer is yes.

Qianjiang acquired the historic Italian motorcycle manufacturer Benelli in 2005.

Since then, the two brands have shared engineering resources, manufacturing expertise and certain technologies, while continuing to operate as separate motorcycle brands with their own identities and model ranges.

Although some motorcycles may share underlying engineering, each brand is developed with its own design philosophy and market positioning.

Why QJMotor Has Grown So Quickly

Several factors have contributed to QJMotor's international growth.

These include:

• Investment in research and development.

• Modern manufacturing facilities.

• Expanding international dealer networks.

• A broad range of motorcycles.

• Competitive pricing.

• Continuous product development.

As more riders become familiar with the brand, QJMotor continues to expand its presence in many international markets.

QJMotor in South Africa

QJMotor has established a growing presence in South Africa.

The brand appeals to riders looking for modern motorcycles across several categories, including commuting, touring and adventure riding.

As with any motorcycle purchase, prospective buyers should consider:

• Dealer support.

• Parts availability.

• Service history.

• Overall condition.

• Suitability for their intended riding.

These considerations apply regardless of the manufacturer.

Innovation and Modern Design

Modern QJMotor motorcycles often include features such as:

• Fuel injection.

• ABS braking systems.

• Modern digital displays.

• LED lighting.

• Liquid-cooled engines on many models.

• Contemporary styling.

The availability of features varies between individual models, but the brand has clearly focused on offering motorcycles equipped with modern technology.

A Changing Motorcycle Industry

The motorcycle industry has changed significantly over the past two decades.

Manufacturers from many countries now compete in global markets, and riders have more choice than ever before.

QJMotor's growth reflects this increasingly international industry, where engineering, manufacturing and technology often involve collaboration across different countries and brands.

What Does the Future Look Like?

QJMotor continues to expand its international presence by introducing new models and entering additional markets.

As the brand grows, its long-term reputation will continue to be shaped by the quality of its motorcycles, dealer support and the ownership experience it provides.

For buyers, this means there is an increasing amount of information and real-world experience available to help inform purchasing decisions.

Bike Worth's Perspective

At Bike Worth, we've seen growing interest in QJMotor from riders who are exploring alternatives to more established brands.

Like any motorcycle, the most important factors remain the same: condition, service history and responsible ownership.

When assessing a used QJMotor motorcycle, we focus on the individual motorcycle rather than making assumptions based solely on the name on the fuel tank.

Expert Tip

If you're considering a QJMotor motorcycle, spend time researching the specific model that interests you. Understanding its intended purpose, maintenance requirements and ownership experience will help you choose the motorcycle that best suits your needs.

Did You Know?

Although QJMotor is a relatively new name to many South African riders, the company behind the brand has decades of experience manufacturing motorcycles and engines.

Common Myths

Myth: QJMotor is a brand with no manufacturing history.

Fact: QJMotor is the international brand of Qianjiang Motorcycle, a manufacturer with decades of experience in motorcycle production.

Myth: QJMotor and Benelli are exactly the same motorcycles.

Fact: While the brands share corporate ownership and some engineering resources, they remain separate brands with their own model ranges and identities.

Myth: QJMotor only builds small commuter motorcycles.

Fact: QJMotor produces motorcycles across several categories, including sport, touring, naked and adventure motorcycles.

Myth: Chinese motorcycle manufacturers all build identical motorcycles.

Fact: Motorcycle manufacturers differ significantly in their engineering, quality control, model development and market positioning. Each brand should be assessed on its own merits.

Frequently Asked Questions

Who owns QJMotor?

QJMotor is the international motorcycle brand of Qianjiang Motorcycle, one of China's largest motorcycle manufacturers.

Is QJMotor connected to Benelli?

Yes. Qianjiang acquired Benelli in 2005. The two brands share certain engineering resources while remaining separate motorcycle brands.

Does QJMotor make adventure motorcycles?

Yes. QJMotor produces motorcycles across several categories, including adventure, touring, sport and commuter models.

Is QJMotor available in South Africa?

Yes. QJMotor has established a growing presence in South Africa through its dealer network, with an expanding range of motorcycles available to local riders.

Quick Summary

QJMotor represents the international motorcycle brand of one of China's most established motorcycle manufacturers.

Backed by decades of manufacturing experience and supported by ongoing investment in engineering and product development, the brand has expanded into markets around the world, including South Africa.

Whether you're considering a commuter motorcycle, an adventure bike or a touring machine, it's always worth looking beyond the badge and evaluating the motorcycle's condition, maintenance history and suitability for your riding needs.

Related Articles

• Are QJMotor Motorcycles Reliable?

• Are QJMotor Motorcycles Expensive to Maintain?

• Do QJMotor Motorcycles Hold Their Value?

• Buying a Used QJMotor Motorcycle

• QJMotor and Benelli: What's the Connection?

Last Reviewed: August 2026